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Wholesale, done with intention

 

 

You’re not here for trends. Neither are we.

At Rabbit Hole Roasters, wholesale is about tasty, well-roasted coffee and the impact it creates, from producers at origin to the social and political causes we choose to support, both at home and beyond.

That means working with transparency and care at origin, while also standing in solidarity with movements for justice and human rights. This includes causes such as Land Back, Free Palestine, Free Congo, and others where dignity, sovereignty, and safety are at stake.

We work with cafés, restaurants, and spaces that care about flavor, people, and operating with intention. This isn’t neutral coffee. It’s thoughtful, values-driven work.

WHAT WORKING WITH RHR LOOKS LIKE

COFFEE THAT MAKES SENSE FOR YOUR SPACE

We focus on coffees that taste good, brew well, and hold up in real service. Whether you’re serving espresso, filter, or both, we help you choose coffees that fit your menu, your equipment, and your customers.

No hype cycles. No forced storytelling. Just coffee that works and tastes right.

COLLABORATIVE, NOT PRESCRIPTIVE

We don’t show up with a fixed script. If a custom blend makes sense for your space, we build it together. If a rotating single origin fits better, we’ll guide you there instead.

The goal is alignment, not pushing product.

COMMUNITY & VISIBILITY

When we work together, it’s a relationship. We like highlighting our partners, sharing collaborations, and supporting projects that align with our values, when and where it makes sense.

RESPONSIBLE SOURCING, LONG-TERM THINKING

We prioritize long-term relationships, responsible buying practices, and transparency around how coffee is sourced and paid for. Impact at origin isn’t a side project for us, it’s part of how we operate.

SHARED KNOWLEDGE & SUPPORT

We share what we know, whether that’s dialing in, menu decisions, or helping your team better understand the coffee they’re serving. We don’t gatekeep information and we don’t overcomplicate things.

IS THIS A GOOD FIT?

We’re probably a good match if:

  • you care about flavor and consistency
  • you value transparency and ethics in sourcing
  • you’re okay working with a roaster that takes clear positions
  • you want a partner, not just a supplier

Sounds like you?